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Customer Case · Nomadia TourSolver
Domino's Pizza Achieves 25% Productivity Gain and Reduces Transport Costs by 15% with Nomadia TourSolver
The Results: An Economic, Technical, and Human Success
Domino's Pizza: Delivery Pizza Leader with Complex Replenishment Logistics
Present in France for more than 25 years, Domino's Pizza operates a network of 306 franchise stores and is positioned as the leader in delivered and takeaway pizza. Two production and logistics centers (150 employees) handle the manufacture of fresh pizza dough and the logistics of other food products (salads, desserts, hot sandwiches) and equipment (uniforms, etc.).
These products are delivered to stores two to three times per week, representing 600 deliveries per week and 30,000 to 35,000 per year. Each vehicle carries on average 3 to 4 ingredient rolls and 6 to 8 stacks of pizza dough trays, under temperature control to maintain cold chain compliance throughout the route.
Ambitious Growth That Required Rethinking Logistics
To support this growth, Domino's Pizza absolutely had to structure and automate its replenishment logistics — starting with the Greater Paris area, a strategic territory with strong potential.
The Challenges: Manual Planning and Multiple Replenishment Constraints
- 🧠 Time-consuming manual sequencing: operations managers had to manually sequence order preparations and consolidate loads on dispatch docks, with no structuring tool.
- ❄️ Temperature-controlled deliveries: cold chain compliance imposes strict constraints on route duration and sequencing, making manual planning even more demanding.
- 🏪 Variable constraints per point of sale: day or night deliveries, variable opening hours, specific access conditions at each franchise store in a dense urban environment.
- 📦 Non-optimized vehicle fill rates: without automated calculation, consolidating orders based on actual volumes (rolls + dough trays) generated under-loaded vehicles or last-minute dock adjustments.
- 📈 Scalability required for a fast-growing network: scaling from 306 to 500 and then 1,000 stores required an industrializable solution — not an artisanal organization dependent on individual planners' memory.
TourSolver: Complete Automation of Replenishment Routes
After consulting feedback from other users, Domino's Pizza chose Nomadia TourSolver to automate and optimize the daily management of delivery route plans for the 70 stores in the Greater Paris area. The solution delivers the most efficient and coherent itineraries in real time, integrating all operational parameters.
Daily generation of the most efficient route plans, integrating distances, traffic, and the time constraints of each point of sale.
Vehicle loading optimization based on actual order volumes (rolls + dough trays), eliminating under-utilized routes.
Integration of duration and sequencing constraints specific to temperature-controlled deliveries to guarantee food safety compliance.
Opening hours, access conditions (day/night delivery), preferred time slots: every franchisee's constraint automatically taken into account.
Visibility on cost per route and overall, enabling Domino's Pizza to steer and compare logistics performance from one period to the next.
Planned extension to stores in the Rhône-Alpes region from the Lyon logistics center: the solution follows network growth without reconfiguration.
Initially, operations managers at the production and logistics centers had to manually sequence order preparations and consolidate loads on the dispatch docks to fill the trucks. Now, they can rely on a genuine decision-support tool that allows them to automate route optimization, delivering efficiency gains and improved working comfort. The implementation of Nomadia's route optimization solution is an overall success — whether from an economic, technical, or human standpoint. Today, we have a perfectly optimized route management system covering the Greater Paris area.
Logistics Management — Domino's Pizza FranceThe Benefits Experienced by Domino's Pizza
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+25% Productivity Gain on Travel Times
Drivers spend less time on the road thanks to optimized itineraries that eliminate wasted kilometers. They complete more deliveries in the same day, with less fatigue and better consistency in store time slots.
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-15% Transport Costs vs the Previous Financial Year
The combination of mileage optimization and improved vehicle fill rates translates directly into a 15% reduction in transport costs. A measurable gain that improves year on year through continuous solution fine-tuning.
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100% Reliable and Coherent Routes
No added wasted kilometers, no dock consolidation errors: every route delivered by TourSolver is immediately usable by teams. Operations managers have gained in operational serenity and working comfort.
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Optimized Vehicle Fill Rate
Automatic load calculation based on actual order volumes (rolls and dough trays) eliminates under-loaded routes and last-minute dock adjustments. Every vehicle departs with the ideal load.
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A Solution Ready to Scale to New Territories
Building on the success in Greater Paris, Domino's Pizza plans to extend TourSolver to stores in the Rhône-Alpes region from the Lyon logistics center. The solution's scalability directly supports the network's growth ambition toward 500 and then 1,000 stores.
A Competitive Lever for High-Growth Franchise Networks
-15% on transport costs, precise cost-per-route configuration: financial logistics management finally made possible.
+25% productivity on travel times, planners freed from manual tasks, improved quality of working life.
Logistics can follow the network's ambition (306 → 1,000 stores) without proportional increases in resources and operational costs.
Discover Nomadia TourSolver
The solution that reduces your transport costs and improves your logistics productivity — like Domino's Pizza.
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Nomadia supports fast food chains and franchise networks in optimizing their replenishment routes. Learn more about Nomadia TourSolver.
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