How to Properly Equip Your Sales Force?

09/07/2026
15:49

Reading time: 6 min

5 commandments for gaining efficiency with the right equipment

You want to equip your sales force teams with optimal hardware at the best cost-effectiveness ratio? You will be spoilt for choice between laptops and tablets to help your sales force perform better on a daily basis.

A good field workstation must meet a set of criteria related to the activities of your sales force, your budget, and your IT department’s strategy.

Drawing on its extensive experience in supporting sales force teams and CRM projects, B&B Market shares its feedback with you through 5 commandments for equipping your teams effectively and gaining efficiency on a daily basis.

Commandment no. 1: Aim for a 2-in-1 hybrid PC

Whether for greater mobility, facilitating travel through lightweight and functional equipment, moving through store aisles for a shelf survey, or taking photos, devices such as 2-in-1 hybrid PCs offer significant advantages that should not be overlooked.

This new generation of laptops transforms into a touchscreen tablet by simply pivoting or detaching the keyboard. These PCs offer the mobility of a tablet while retaining the battery life, the power of a PC, the connectivity, and the compatibility with office tools (bonus files, objectives, sales plans, merchandising plans, etc.) and numerous sales force-specific tools (CRM, merchandising, sales book, etc.).

In all cases, these are “true” computers (on which a wide range of sales force, B2B, and office software can be installed), not touchscreen tablets with a stripped-down interface. The price range spans from €450 to over €1,000, depending on the component specifications.

Commandment no. 2: Deploy a single multi-purpose workstation

Opt for a single workstation to avoid the complexity of maintaining multiple devices and juggling between different work tools.

Select hardware whose capabilities are designed to simplify the daily lives of your sales force — and above all, capabilities that meet the needs of area managers. Office and mobile uses must be combined within an ergonomic configuration. This is a device that bets on greater productivity in terms of design and performance, built on the combination of mobility and power.

Commandment no. 3: Choose quality and power

Invest in a high-quality, robust device built for a long lifespan, with a powerful processor and good RAM capacity (8 GB) to run several software applications simultaneously.

Commandment no. 4: Prioritize battery life

When mobility is an integral part of your sales force’s activity, excellent battery life is indispensable to accompany area managers throughout their day on the road.

Between travel time and store visits, they do not have the opportunity to charge their equipment. With a short battery life, sales representatives are constantly searching for the nearest power outlet. A PC with more than 9 hours of battery life is therefore a necessity in this context.

Commandment no. 5: Go for a lightweight device

Opt for a compact and ultra-lightweight device (under 1 kg for the detachable part or tablet) that offers comfortable use and mobility, equipped with a dual-facing camera to easily take photos in-store and work via video call, with several built-in connectors to facilitate interfacing with other devices (barcode scanner, scanner, printer, etc.).

Frequently Asked Questions

FAQ – The Most Frequently Asked Questions About Nomadia

Why Choose Nomadia?

As France’s leading publisher of Smart Mobility SaaS solutions, Nomadia supports more than 175,000 field professionals every day. Our solutions are easy to use, quick to deploy, and deliver significant and immediate return on investment.

Drawing on the expertise of both a software publisher-integrator and a consulting firm, Nomadia’s teams provide tailored support, from data consulting to the deployment of mobile devices. Finally, our technical support team is available 24/7 to assist you.

Who Are Nomadia Solutions Designed For?

Nomadia solutions support the digital transformation of all mobile professionals: field sales representatives, delivery drivers, technicians, auditors, healthcare workers, inspectors, service providers, security patrol officers, experts, and more.

Whether for SMEs or large enterprises, our solutions adapt to businesses of all sizes and across all industries.

How Much Does It Cost?

Nomadia Delivery offers transparent and flexible pricing, which primarily depends on the number of users (for example, planners and dispatchers) rather than a fixed cost per parcel.

Thanks to this model, you can control your delivery costs based on the number of resources (users) involved in route management, providing great flexibility to adjust your subscription according to the size of your fleet and your operational needs.

Is It Compatible with My Current ERP System?

Yes! Nomadia Delivery has been designed to integrate quickly and easily into your existing environment thanks to our powerful and secure APIs. Our solution is compatible with most ERP systems on the market. API integration enables the automatic synchronization of your transport orders, customer orders, and customer information, ensuring smooth and error-free delivery tracking. The solution also offers user-friendly import capabilities with data validation controls, as well as export options in multiple customizable formats.

Is It Suitable for Our Delivery Volume?

Yes, Nomadia Delivery is ideal for companies that manage a high volume of deliveries and want to optimize their routes, create balanced territories for their drivers, and ensure precise tracking of every parcel. Nomadia Delivery adapts to fleets of all sizes!

Can Multiple Warehouses or Depots Be Managed?

Yes, our solution allows you to manage multiple warehouses or depots. It centralizes data and optimizes routes or service operations for each of them.

Is There a Limit to the Number of Stops in Route Optimizations?

No, there is no strict limit to the number of stops in route optimizations. Our solution can handle large volumes of stops and quickly calculate optimized routes.

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